Hello! I'm Jumana
Today, creating powerful branding to maintain customer preference for a product becomes one of the biggest marketing challenges. At the same time, accelerated technological advances and globalization are turning social media channels into an intense key tool for establishing strong brands in all areas. Therefore, in order to win your customer loyalty day by day, you need a branding and digital strategy, and I believe that my rich professional experience combined with my academic studies has provided me with valuable insights and practical perspective needed to address these challenges and deliver smart, creative and result-focused goals.
Jumana Shoukry-Boulos
Ph.D. Student in Branding Strategy
Title: Consultant and Lecturer on branding strategy
Work at: www.jisymarketing.com
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Email:
Address:
Akko, Israel
box office 3006
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​
Jumana Shoukry-Boulos
Ph.D. Student in Branding Strategy
Title
Consultant and Lecturer on branding strategy
​Work at
www.jisymarketing.com
Address
Akko, Israel
box office 3006
​
​
EDUCATION
2019 -Today
Ben Gurion University of the Negev
Doctorate Student (Ph.D.).
My research focuses on Branding Strategy under the supervision of Prof. Oded Levengart.
​
2017-2018
Haifa University
Doctorate Student (Ph.D.)
​
2004
Haifa University
Master's degree in Business Administration (MBA) – specializing in Marketing.
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1999
Haifa University
Bachelor of Arts (BA) in Psychology and Gender Studie.
2022 -Today
Ben Gurion University of the Negev
Doctorate Student (Ph.D.).
Main field of interest is Brand Strategy.
Supervised by Prof. Oded Levengart.
2017-2018
Haifa University
Doctorate Student (Ph.D.)
Supervised by Pro. Aviv Shoham
2004
Haifa University
Master's degree in Business Administration (MBA) – specializing in Marketing.
2000
Haifa University
Bachelor of Arts (BA) in Psychology and Gender Studies.
EXPERIENCE
2019 -Today
J.I.S.Y Marketing
Digital & Branding Strategy
Consultant and lecturer on Establishing Branding strategy, personal branding on social media, blue ocean strategy, brand storytelling as a strategic asset.
Social media manager: Development of brand awareness and online reputation, Content management (including website), Producing and editing videos and posts.
​
2016-2017
A nonprofit organization for
promoting culture and art
Marketing and managing the online global marketplace for arts and design products created by Palestinian artists.
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​
2007-2015
Marketalents
Marketing Strategy, Advertising & PR
My responsibilities included developing marketing and branding strategies, managing advertising and digital campaigns, Producing corporate events, conducting market research and PR, creating promotional videos. coordinating training programs for entrepreneurs and business owners. Guiding courses, workshops on various topics on marketing.
2019- Today
J.I.S.Y Marketing
Digital & Branding Strategy
Consultant and lecturer on Establishing Branding strategy, personal branding on social media, blue ocean strategy, brand storytelling as a strategic asset.
Social media manager: Development of brand awareness and online reputation, Content management (including website), Producing and editing videos and posts.
2016-2017
A nonprofit organization for
promoting culture and art
Marketing and managing the online global marketplace for arts and design products created by Palestinian artists.
2004-2015
Marketalents
Marketing Strategy, Advertising & PR
My responsibilities included developing marketing and branding strategies, managing advertising and digital campaigns, Producing corporate events, conducting market research and PR, creating promotional videos. coordinating training programs for entrepreneurs and business owners. Guiding courses, workshops on various topics on marketing.
EXPERTISE
BUSINESS CONSULTAION
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Build & Manage Strong Brands
WORKSHOPS
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Personal Branding on Social Media
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Blue Ocean Strategy for personal Brand
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Storytelling for Personal Brand
SPEAKING
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Conferences, Seminars
PERSONAL CONSULTAION
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Build Personal Brand Online/Offline
COURSESj
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Brand Strategy
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Positioning Strategy
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Brand Personality and Personification
WEB EVENTS
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Webinar, Zoom, Live
SKILLS
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Broad system-level understanding
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Strategic thinking
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In-depth knowledge of marketing and emerging market trends
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Excellent personal communication skills
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Representative appearance
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Creative, able to develop innovative concepts and models that are at the same time practical and objective-focused
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Proven high-performance capability, results-driven
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Commitment to high quality
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Excellent networking capabilities​
TRAINING & CONFERENCES
