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Hello! I'm Jumana

Today, creating powerful branding to maintain customer preference for a product becomes one of the biggest marketing challenges. At the same time, accelerated technological advances and globalization are turning social media channels into an intense key tool for establishing strong brands in all areas. Therefore, in order to win your customer loyalty day by day, you need a branding and digital strategy, and I believe that my rich professional experience combined with my academic studies has provided me with valuable insights and practical perspective needed to address these challenges and deliver smart, creative and result-focused goals.

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   Jumana Shoukry-Boulos

             Ph.D. Student in Branding Strategy
                 
    Title:  Consultant and Lecturer on branding strategy
 
      Work at:  www.jisymarketing.com

 

     Email:

      jumanashoukry@gmail.com

 

     
    Address:

     Akko, Israel

     box office 3006

Jumana Shoukry-Boulos

Ph.D. Student in Branding Strategy
Title
Consultant and Lecturer on branding strategy
Work at
www.jisymarketing.com

Email

jumanashoukry@gmail.com

Address

 Akko, Israel

 box office 3006

EDUCATION
 

2019 -Today

Ben Gurion University of the Negev

Doctorate Student (Ph.D.).

My research focuses on Branding Strategy under the supervision of Prof. Oded Levengart. 

2017-2018

Haifa University

Doctorate Student (Ph.D.)  

2004

Haifa University

Master's degree in Business Administration (MBA) – specializing in Marketing.

1999

Haifa University

Bachelor of Arts (BA) in Psychology and Gender Studie.

2019 -Today

Ben Gurion University of the Negev

Doctorate Student (Ph.D.).

Main field of interest is Brand Strategy.

Supervised by Prof. Oded Levengart. 

2017-2018

Haifa University

Doctorate Student (Ph.D.) 

Supervised by  Pro. Aviv Shoham 

 

2004

Haifa University

Master's degree in Business Administration (MBA) – specializing in Marketing.

2000

Haifa University

Bachelor of Arts (BA) in Psychology and Gender Studies.

 

EXPERIENCE
 

2019 -Today

J.I.S.Y Marketing

Digital & Branding Strategy

Consultant and lecturer on Establishing Branding strategy, personal branding on social media, blue ocean strategy, brand storytelling as a strategic asset.

 Social media manager: Development of brand awareness and online reputation, Content management (including website), Producing and editing videos and posts.

2016-2017

A nonprofit organization for

promoting culture and art

Marketing and managing the online global marketplace for arts and design products created by Palestinian artists.

2007-2015

Marketalents

Marketing Strategy, Advertising & PR

My responsibilities included developing marketing and branding strategies, managing advertising and digital campaigns, Producing corporate events, conducting market research and PR, creating promotional videos. coordinating training programs for entrepreneurs and business owners. Guiding courses, workshops on various topics on marketing.

2019- Today

J.I.S.Y Marketing

Digital & Branding Strategy

Consultant and lecturer on Establishing Branding strategy, personal branding on social media, blue ocean strategy, brand storytelling as a strategic asset.

 Social media manager: Development of brand awareness and online reputation, Content management (including website), Producing and editing videos and posts.

 

2016-2017

A nonprofit organization for

promoting culture and art

Marketing and managing the online global marketplace for arts and design products created by Palestinian artists.

2004-2015

Marketalents

Marketing Strategy, Advertising & PR

My responsibilities included developing marketing and branding strategies, managing advertising and digital campaigns, Producing corporate events, conducting market research and PR, creating promotional videos. coordinating training programs for entrepreneurs and business owners. Guiding courses, workshops on various topics on marketing.

EXPERTISE
 

BUSINESS CONSULTAION

  • Build & Manage Strong Brands

WORKSHOPS

  • Personal Branding on Social Media

  • Blue Ocean Strategy for personal Brand

  • Storytelling for Personal Brand

SPEAKING

  • Conferences, Seminars

PERSONAL CONSULTAION

  • Build Personal Brand Online/Offline

COURSESj

  • Brand Strategy 

  • Positioning Strategy

  • Brand Personality and Personification

WEB EVENTS

  • Webinar, Zoom, Live

 
SKILLS
  • Broad system-level understanding

  • Strategic thinking

  • In-depth knowledge of marketing and emerging market trends

  • Excellent personal communication skills

  • Representative appearance

  • Creative, able to develop innovative concepts and models that are at the same time practical and objective-focused

  • Proven high-performance capability, results-driven

  • Commitment to high quality

  • Excellent networking capabilities​

 
TRAINING & CONFERENCES
MEDIA & SPEAKING
 
 
CLIENTS
BLOG & VLOG